Autumn-Winter 2014 Press & Blogger Day
Last Tuesday was a very exciting day at Kaleidoscope as we headed for London to launch our new Autumn Winter 2014 collection to the fashion press and bloggers. The venue chosen was The Icetank, near to Covent Garden, which gave us a nice blank canvas with which to really showcase our fashion and homes items in all their glory.
Here’s some pictures of the venue, and even though it’s barely summer, it does have that cosy autumnal feel!
We got some great feedback during the day from the fashion press, and a number of key pieces and trends stood out. In the evening it was the turn of the bloggers to choose their favourite items. They were also treated to an introduction to the collection from the Kaleidoscope team who discussed the key influences and thoughts behind some of the ranges.
Here are a few pictures and quotes showing what the bloggers thought…
Katrina from Cool Bananas blog:
Katrina chose the White Laser Cut Top, a colour block zip dress and the Camel Leather Swing Coat. “I’m in love with this white laser cut top, it will look great with jeans and I can’t wait until it comes out in July!”
Elena Sandor from Eileen Cuisine blog: Emerald exquisite lace dress “The colour is gorgeous, it’s such a sophisticated dress.”
Andreaa Panciuc from Dreaming of Chanel blog: Black prom skirt “I love the shape and feel of the skirt.”
Jessica Debrah of Look What I got blog: Black PU dress. “Well I love the shape of the dress! I think if I was to wear it, it would flatter my shape. I love leather and the laser cut detailing, it added an extra spark to the piece, and created an edgy yet feminine feel, which is totally up my street.”
Rachel Montague-Ebbs of Lady M Presents blog: Textured trim dress and leopard print court shoe. “The textured print dress is a great must have for the office that can also take you to the cocktail bar after work. Fabulous texturing, a key trend for AW14.” “I own only one pair of black shoes, be bold with your footwear choice. These Leopard heels are keepers that will see you through season to season.”
Thank you to all the journalists and bloggers who came along to the day. The full launch of our AW14 really isn’t too far away now! If you can’t wait until the new season starts (early in July) you can always order from our AW14 preview collection now and you’ll receive your items early in July.